
The growth of the Internet and e-commerce has provided
a dynamic new channel for businesses to promote products,
accessories or spare parts to a global market. Customers
across the world can now view product information and
pictures without having to visit a shop or showroom
or waiting for literature to be delivered.
Instant-Catalogue is the easy and cost-effective way
to build and maintain a well organised product catalogue
on the Internet. A simple database is used to create
categories and enter product details. Each product
can include a detailed description and several pictures,
pricing information, product options and links to other
web sites or downloadable materials.
Additions and amendments to the database
can be made at any time without being
connected to the Internet. When a batch
of new listings or amendments is ready
to be added to the web site, simply clicking "Upload" sends
all the changes directly to the web server
and online to the world.
Once uploaded, Instant-Catalogue uses the database
to generate a web site that is easy to navigate and
simple for visitors to use. The catalogue is broken
down into categories and can be searched using a keyword.
The web site has also been designed to maximise the
chances of high rankings on Internet search engines.
Every record is displayed on a separate page, allowing
the search engines to index each product individually.
The catalogue can be integrated easily into an existing
site. A graphical theme matching the existing web site
design can be implemented to ensure that the transition
between the catalogue and other parts of the site appears
seamless to the user. Instant-Catalogue can also be
easily upgraded to Instant-Shop if full e-commerce
functionality is required as the web site evolves.
Instant-Catalogue provides a simple and cost-effective
way to publish well organised product information on
the Internet. Changes to the product catalogue can
now be made without the time delay and expense involved
in printing new brochures or catalogues, providing
up to the minute information to customers, sales teams
and agents alike! |
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